What is the Value Proposition for the Merchant?

As the first mover to track and analyze consumer calls to local merchants at scale, FastCall411 will build and refine a proprietary database of “relevant” local merchants – merchants in business with an active lead processing infrastructure and, most importantly, merchants willing to pay for phone leads. The recommendation algorithm will be used to deliver the consumer a much higher connection rate to merchants. This equates to more qualified leads for the merchant.