Tuesday, March 13, 2007

FastCall411 widget

We have a mock-up of the FastCall411 widget within a local search site. I like that the FC value proposition is very simple and clear in this implementation. The consumer can:

1) FastCall the listed merchant and our recommendations in the category.
2) Click-to-call the listed merchant
3) Dial the 10 digit DID of the merchant (phone number.)

Of course, if the consumer dials directly, FastCall411 still has a chance to "Try Another" if the consumer chooses to try another merchant after a failed connection (no answer, busy, disconnect, etc)

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