Saturday, September 29, 2007

DEMOfall: Marketing 2.0, Marc Orchant

FastCall411: FastCall411 is a local search engine that taps into a database of local merchants and service providers to find the product or service being searched and creates an immediate connection using VoIP. Satisfaction data is captured as part of the process to continually rank and rate participating merchants. For immediate results, this looks like an interesting approach. In the demo, the scenario used was trying to find a plumber who is immediately available to do some work. Having just had the experience myself of needing to find an appliance repair person who could unlock my suddenly inaccessible oven the day before a large party at my home, I can immediately see the value in having an engine like this find a resource.
http://us.blognation.com

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