* FastCall411 demoed its system for customers to search for local businesses. The hook: Once FastCall411 finds a list of, say, plumbers, it starts calling them. All of them. The first one that accepts the call and presses "1" gets the job, or at least gets a chance to talk to the customer, who then rates the results. Between calls that never connect and customer ratings, FastCall411 ranks or deletes the businesses.
http://www.computerworld.com/blogs/n
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