Thursday, August 4, 2011

If you want to sell fast, you better call fast. Hello? Hello? Anyone there?


FastCall411 triggers immediate, automated sales calls to leads created within web forms, and other online events. The secret of inside sales is to touch the lead frequently and often. Our response rates on a call within seconds of lead creation is 10%. We place a second call an hour out; response falls by more than half to under 5%. A fifth and final call is placed one week out; response is 1%.

If your awesome sales team calls all your leads within the hour, we could double your sales presentation rate.

A so-so sales team? FastCall411 could lift inside sales presentation rate 10X.

Hello? Hello? Who doesn't love those results?

1 comment:

Unknown said...

These results are especially shocking given how quickly online leads go cold. A Harvard Business Review study explored 1.25 million sales leads received by 29 B2C and 13 B2B companies in the U.S.

Firms that tried to contact potential customers within an hour of receiving a query were nearly seven times as likely to qualify the lead (which we defined as having a meaningful conversation with a key decision maker) as those that tried to contact the customer even an hour later—and more than 60 times as likely as companies that waited 24 hours or longer.